最重要的故事
我们今天在我们的平台上有超过5000万活跃的用户,计划今年实现100%的增长:Harshil Dephra,Public App
广告技术 2021年6月25日15:25
MX Takatak的最新倡议旨在促进其平台上不断增长的UGC创作者社区
MX Takatak的最新倡议旨在促进其平台上不断增长的UGC创作者社区
MX TakaTak announces Launchpad Program. Ranging from interactions with experts and mentors that will help them with content creation strategies to connecting c...
广告技术 2021年6月22日,12:03
Programmatic mobile video ads see 194% growth in India: InMobi report
Programmatic mobile video ads see 194% growth in India: InMobi report
Inmobi的最新报道显示,所有应用程序内容支出的42%都被视频占据了In-App视频中的23%,CTR同比增长了23%。亚博比分直播视频ha ...
广告技术 18 Jun 2021, 13:38
在谷歌发现大多数广告中缺乏多样性之后,它现在已经为营销人员推出了一个工具包,以帮助更多包容性亚博娱乐app应用
在谷歌发现大多数广告中缺乏多样性之后,它现在已经为营销人员推出了一个工具包,以帮助更多包容性亚博娱乐app应用
“包容性营销不仅是我们的责任,而且是一个机会,”Raphael Diallo,包容性营销领导,谷歌在博客中。For any company that...
广告技术 2021年6月17日,17:26
Snapchat启动创建者显示,一个剧集3-5分钟的系列;在其第一个原创的vir das和anushka sen
Snapchat启动创建者显示,一个剧集3-5分钟的系列;在其第一个原创的vir das和anushka sen
创建者显示是第一人称,专为Snapchat而设计的个性驱动的节目。每个系列都是真实的,对创造者的激情是可用的...
广告技术 17 Jun 2021, 15:38
Advertising revenues in the casual gaming segment aggregated Rs 36 billion in FY21 and is expected to grow at a CAGR of ~29% to Rs 99 billion by FY25: KPMG Report
Advertising revenues in the casual gaming segment aggregated Rs 36 billion in FY21 and is expected to grow at a CAGR of ~29% to Rs 99 billion by FY25: KPMG Report
Online casual gaming to be the largest sub-segment amongst the online gaming segment in India, contributing ~58% to the overall revenues by FY25. Growth to be ...
广告技术 17 Jun 2021, 10:00
贸易咨询台设计了一种解决方案,可以替换Cookie,升级隐私,同时保留广告商和出版商相关广告的价值:Tejinder吉尔的交易台亚博娱乐app应用
贸易咨询台设计了一种解决方案,可以替换Cookie,升级隐私,同时保留广告商和出版商相关广告的价值:Tejinder吉尔的交易台亚博娱乐app应用
全球广告科技专亚博娱乐app应用业,贸易办公桌周三宣布推出印度的业务,并表示已被任命为Tejinder Gill作为COU ......
广告技术 14 Jun 2021, 10:00
Our paid loyalty base continues to grow at a triple digit growth rate year-on-year: Mihir Shah, JioSaavn
Our paid loyalty base continues to grow at a triple digit growth rate year-on-year: Mihir Shah, JioSaavn
With an aim of giving its users a premium, ad-free experience, JioSaavn launched its premium subscription offering JioSaavn Plus. Mihir Shah, Vice President of...
广告技术 09 Jun 2021, 12:05
LinkedIn's new marketing features will help marketers expand audience reach and easily track campaign performance
LinkedIn's new marketing features will help marketers expand audience reach and easily track campaign performance
LinkedIn推出了新功能,帮助营销人员轻松达到新的观众,并扩大品牌存在和开展业务。Thes...
广告技术 09 Jun 2021, 12:03
60% ads influenced purchase journeys are inspired by search ads: Amazon and GroupM report
60% ads influenced purchase journeys are inspired by search ads: Amazon and GroupM report
集团和亚马逊广告印度推出了他们的第一亚博娱乐app应用个搜索广告剧本。According to the report, around 62% of urban internet users research f...
广告技术 07 2021年6月16日16:55
符合帮助品牌等药物,Bookmyshow和Domino保留客户的平台
符合帮助品牌等药物,Bookmyshow和Domino保留客户的平台
用户保留和给予消费者对任何想要在数字世界取得成功的品牌都非常重要。CleverTap, an A...
广告技术 02 Jun 2021, 11:11
社会商业:一种凝聚力的数字体验
社会商业:一种凝聚力的数字体验
Maris Naglis, Vice President, Customer Success, Httpool shares how social commerce has grown over the years. He further shares how brands can reap benefits fro...
广告技术 2021年5月31日,10:00
Snapchat’s Dante DiCicco shares a few key trends for brands to follow to strike a connect with India’s Gen Z
Snapchat’s Dante DiCicco shares a few key trends for brands to follow to strike a connect with India’s Gen Z
Dante DiCicco, Senior Manager, International Expansion at Snap Inc writes how Gen Z is driving new behaviors, they have unique values, and they’re defining wha...
广告技术 2021年5月27日,16:17
App安装在2021年的第一季度将上升到31%同比:报告
App安装在2021年的第一季度将上升到31%同比:报告
调整的移动应用程序趋势报告2021在游戏中的应用程序安装和会话中显示出大量收益,电子商务和金融气报告基于前2,000页......
广告技术 26 May 2021, 17:20
90% of surveyed CMOs of leading companies will have marketing automation tools by end of 2021: Report
90% of surveyed CMOs of leading companies will have marketing automation tools by end of 2021: Report
Dun & Bradstreet's whitepaper is based on a survey covering responses from more than 250 leading organisations across major cities in India. The cities include...
广告技术 19 May 2021, 14:27
Roposo的创始人Carank Bhangadia推出了一个新的Covid-19救济应用程序,连接有助于在地理位置的志愿者的帮助寻求者
Roposo的创始人Carank Bhangadia推出了一个新的Covid-19救济应用程序,连接有助于在地理位置的志愿者的帮助寻求者
Mayank Bhangadia宣布推出Closeapp。它是一个基于位置的社交网络平台,可帮助用户与人们联系LOCA ...
广告技术 18 May 2021, 12:00
MMA announces IMPACT INDIA 2021 to help ‘Shape the Future’ of Modern Marketing
MMA announces IMPACT INDIA 2021 to help ‘Shape the Future’ of Modern Marketing
MMA IMPACT INDIA 2021 will be hosted virtually on May 20 and 21, 2021 The focus for this year’s edition is ‘Modern Marketing.’MMA, formerly known as the Mobile...
广告技术 2021年5月17日,10:00
The marketers' quest for data-driven strategies
The marketers' quest for data-driven strategies
许多Adtech公司和出版商都关注谷歌的决定删除对Google Chrome上的第三方Cookie的支持。While marketers have bee...
广告技术 11 May 2021, 13:01
The digital exchange: How e-commerce brands have been influencing consumer behavior and scaling-up interactions digitally
The digital exchange: How e-commerce brands have been influencing consumer behavior and scaling-up interactions digitally
在过去的一年里,电子商务品牌已经真正改变了数字空间的参与策略。Neha Sharma Katyal,Business Head - West South ...
广告技术 05年5月2021日,13:39
SVOD and brand partnership: A successful revenue model
SVOD and brand partnership: A successful revenue model
大流行锯ot opt itch,这促使有兴趣到达难以捉摸的人口的品牌来考虑订阅视频按需流...
广告技术 04年5月2021日,12:30
Ways B2B marketing will change in 2021: All roads lead to marketing performance management
Ways B2B marketing will change in 2021: All roads lead to marketing performance management
行业估计表明,随着数字持续留在B2B接合和销售的首选渠道,数字广告可能会增加......
广告技术 2021年4月28日,13:05
Inmobi推出了全球品牌和机构的游戏广告亚博娱乐app应用
Inmobi推出了全球品牌和机构的游戏广告亚博娱乐app应用
Digital consumption has seen a huge boost majorly accelerated by Covid-19 induced lockdowns. So, InMobi has launched a new advertising format for digital adver...
广告技术 23 Apr 2021, 13:09
Instagram is bringing ads to Reels in India; here are a few formats it is planning to add
Instagram is bringing ads to Reels in India; here are a few formats it is planning to add
Instagram ads are now coming to Reels. The ads will be very similar to what you see in Instagram Stories. Facebook-owned short video-making app Instagram Reels...
广告技术 20年4月20日,11:52
This creator commerce platform will now allow Indian creators to directly sell their digital products on YouTube to their audiences across the world
This creator commerce platform will now allow Indian creators to directly sell their digital products on YouTube to their audiences across the world
春天是一个社会商务平台,在全球平台上靠近500,000名创作者,在印度正式启动。Spring has a partnership with...
广告技术 2021年4月14日,09:01
Amazon Prime Music launches podcasts in India 2 years after Gaana and Spotify; here's why it is still confident about its timing
Amazon Prime Music launches podcasts in India 2 years after Gaana and Spotify; here's why it is still confident about its timing
正如亚马逊PRIME音乐宣布在印度推出其播客,我们与萨哈斯马尔豪拉,县长,亚马逊Prime音乐,印度。He shares his gam...
广告技术 12 Apr 2021, 15:37
在其第一周年纪念日,Mitron升级其应用程序,为其创建者开辟货币化机会,并添加新的视频编辑工具
在其第一周年纪念日,Mitron升级其应用程序,为其创建者开辟货币化机会,并添加新的视频编辑工具
The app has crossed the 50+ million downloads mark on Google Playstore. It has now introduced advanced video editing tools for the creators.Mitron completes it...
广告技术 08 Apr 2021, 12:00
MX Takatak,Moj和Josh是上一季度印度最多下载的应用程序:传感器塔
MX Takatak,Moj和Josh是上一季度印度最多下载的应用程序:传感器塔
Sensor Tower's data revealed MX TakaTak, Moj and Josh were the most downloaded apps in India between January and March. MX TakaTak, Moj and Josh saw 84.5 milli...
广告技术 2021年6月25日15:25
MX Takatak的最新倡议旨在促进其平台上不断增长的UGC创作者社区
MX Takatak的最新倡议旨在促进其平台上不断增长的UGC创作者社区
MX TakaTak announces Launchpad Program. Ranging from interactions with experts and mentors that will help them with content creation strategies to connecting creators to a partner manager, the progra...
广告技术 2021年6月17日,17:26
Snapchat启动创建者显示,一个剧集3-5分钟的系列;在其第一个原创的vir das和anushka sen
Snapchat启动创建者显示,一个剧集3-5分钟的系列;在其第一个原创的vir das和anushka sen
创建者显示是第一人称,专为Snapchat而设计的个性驱动的节目。每个系列都是真实的,对创造者的激情是在印度的超过7000万观众提供的.SNA ......
广告技术 14 Jun 2021, 10:00
Our paid loyalty base continues to grow at a triple digit growth rate year-on-year: Mihir Shah, JioSaavn
Our paid loyalty base continues to grow at a triple digit growth rate year-on-year: Mihir Shah, JioSaavn
With an aim of giving its users a premium, ad-free experience, JioSaavn launched its premium subscription offering JioSaavn Plus. Mihir Shah, Vice President of Consumer Revenue at JioSaavn claims tha...
广告技术 07 2021年6月16日16:55
符合帮助品牌等药物,Bookmyshow和Domino保留客户的平台
符合帮助品牌等药物,Bookmyshow和Domino保留客户的平台
用户保留和给予消费者对任何想要在数字世界取得成功的品牌都非常重要。Clevertap,AI-Powered客户订婚和保留......
广告技术 2021年5月27日,16:17
App安装在2021年的第一季度将上升到31%同比:报告
App安装在2021年的第一季度将上升到31%同比:报告
Adjust’s Mobile App Trends Report 2021 shows significant gains in app installs and sessions in gaming, e-commerce and fintech The report is based on top 2,000 apps. Adjust, a global app marketing ana...
广告技术 18 May 2021, 12:00
MMA announces IMPACT INDIA 2021 to help ‘Shape the Future’ of Modern Marketing
MMA announces IMPACT INDIA 2021 to help ‘Shape the Future’ of Modern Marketing
MMA IMPACT INDIA 2021 will be hosted virtually on May 20 and 21, 2021 The focus for this year’s edition is ‘Modern Marketing.’MMA, formerly known as the Mobile Marketing Association, a not-for-profit...
广告技术 05年5月2021日,13:39
SVOD and brand partnership: A successful revenue model
SVOD and brand partnership: A successful revenue model
大流行看来OTT接送了牵引力,这促使有兴趣到达难以实现的人口的品牌来考虑订阅视频按需流媒体平台。Divya Dixit,SVP - Revenu ...
广告技术 23 Apr 2021, 13:09
Instagram is bringing ads to Reels in India; here are a few formats it is planning to add
Instagram is bringing ads to Reels in India; here are a few formats it is planning to add
Instagram ads are now coming to Reels. The ads will be very similar to what you see in Instagram Stories. Facebook-owned short video-making app Instagram Reels is bringing ads to Reels in few countri...
广告技术 20年4月20日,11:52
This creator commerce platform will now allow Indian creators to directly sell their digital products on YouTube to their audiences across the world
This creator commerce platform will now allow Indian creators to directly sell their digital products on YouTube to their audiences across the world
春天是一个社会商务平台,在全球平台上靠近500,000名创作者,在印度正式启动。春天与YouTube合作,使创造者能够实现......
广告技术 2021年6月22日,12:03
Programmatic mobile video ads see 194% growth in India: InMobi report
Programmatic mobile video ads see 194% growth in India: InMobi report
Inmobi的最新报道显示,所有应用程序内容支出的42%都被视频占据了In-App视频中的23%,CTR同比增长了23%。Videos have emerged as the most preferred form of content over the last few years on the ...
广告技术 18 Jun 2021, 13:38
在谷歌发现大多数广告中缺乏多样性之后,它现在已经为营销人员推出了一个工具包,以帮助更多包容性亚博娱乐app应用
在谷歌发现大多数广告中缺乏多样性之后,它现在已经为营销人员推出了一个工具包,以帮助更多包容性亚博娱乐app应用
“包容性营销不仅是我们的责任,而且是一个机会,”Raphael Diallo,包容性营销领导,谷歌在博客中。对于想要的任何公司......
广告技术 17 Jun 2021, 15:38
Advertising revenues in the casual gaming segment aggregated Rs 36 billion in FY21 and is expected to grow at a CAGR of ~29% to Rs 99 billion by FY25: KPMG Report
Advertising revenues in the casual gaming segment aggregated Rs 36 billion in FY21 and is expected to grow at a CAGR of ~29% to Rs 99 billion by FY25: KPMG Report
Online casual gaming to be the largest sub-segment amongst the online gaming segment in India, contributing ~58% to the overall revenues by FY25. Growth to be led by a c...
广告技术 17 Jun 2021, 10:00
贸易咨询台设计了一种解决方案,可以替换Cookie,升级隐私,同时保留广告商和出版商相关广告的价值:Tejinder吉尔的交易台亚博娱乐app应用
贸易咨询台设计了一种解决方案,可以替换Cookie,升级隐私,同时保留广告商和出版商相关广告的价值:Tejinder吉尔的交易台亚博娱乐app应用
全球广告技术专亚博娱乐app应用业,贸易Desk on Wednesday announced the launch of operations in India and said it has appointed Tejinder Gill as the Country Gener...
广告技术 09 Jun 2021, 12:05
LinkedIn's new marketing features will help marketers expand audience reach and easily track campaign performance
LinkedIn's new marketing features will help marketers expand audience reach and easily track campaign performance
LinkedIn推出了新功能,帮助营销人员轻松达到新的观众,并扩大品牌存在和开展业务。这些新增的LinkedIn营销解决方案(LMS)还将提供标记......
广告技术 09 Jun 2021, 12:03
60% ads influenced purchase journeys are inspired by search ads: Amazon and GroupM report
60% ads influenced purchase journeys are inspired by search ads: Amazon and GroupM report
集团和亚马逊广告印度推出了他们的第一亚博娱乐app应用个搜索广告剧本。根据该报告,大约62%的城市互联网用户在线研究了在线,在线或离线购买之前.Groupm沿Wi ...
广告技术 02 Jun 2021, 11:11
社会商业:一种凝聚力的数字体验
社会商业:一种凝聚力的数字体验
Maris Naglis, Vice President, Customer Success, Httpool shares how social commerce has grown over the years. He further shares how brands can reap benefits from social commerce and connect with their consumers. Since its inception in the late 1990s, social media has...
广告技术 2021年5月31日,10:00
Snapchat’s Dante DiCicco shares a few key trends for brands to follow to strike a connect with India’s Gen Z
Snapchat’s Dante DiCicco shares a few key trends for brands to follow to strike a connect with India’s Gen Z
Dante Dicicco,高级经理,Snap Inc的国际扩张写了Gen Z如何推动新行为,它们具有独特的价值观,他们定义了未来的样子。他进一步分享了几种品牌可以重新的方式
广告技术 26 May 2021, 17:20
90% of surveyed CMOs of leading companies will have marketing automation tools by end of 2021: Report
90% of surveyed CMOs of leading companies will have marketing automation tools by end of 2021: Report
Dun & Bradstreet's whitepaper is based on a survey covering responses from more than 250 leading organisations across major cities in India. The cities included are Ahmedabad, Bangalore, Delhi NCR, Hyderabad, Kolkata, and Mumbai.Dun & Brad...
广告技术 19 May 2021, 14:27
Roposo的创始人Carank Bhangadia推出了一个新的Covid-19救济应用程序,连接有助于在地理位置的志愿者的帮助寻求者
Roposo的创始人Carank Bhangadia推出了一个新的Covid-19救济应用程序,连接有助于在地理位置的志愿者的帮助寻求者
Mayank Bhangadia宣布推出Closeapp。It is a location-based social networking platform that helps users discover and connect with people located in their vicinity at any given time. ROPOSO founder Mayank Bhangadia has ann...
广告技术 2021年5月17日,10:00
The marketers' quest for data-driven strategies
The marketers' quest for data-driven strategies
许多Adtech公司和出版商都关注谷歌的决定删除对Google Chrome上的第三方Cookie的支持。虽然营销人员一直在努力在网上和离线互动方面努力掌握客户的统一景色......
广告技术 11 May 2021, 13:01
The digital exchange: How e-commerce brands have been influencing consumer behavior and scaling-up interactions digitally
The digital exchange: How e-commerce brands have been influencing consumer behavior and scaling-up interactions digitally
在过去的一年里,电子商务品牌已经真正改变了数字空间的参与策略。Neha Sharma Katyal, Business Head – West & South, Twitter India shares some best practices followed by e-commerce brands on Twit...
广告技术 04年5月2021日,12:30
Ways B2B marketing will change in 2021: All roads lead to marketing performance management
Ways B2B marketing will change in 2021: All roads lead to marketing performance management
Industry estimates suggest that with digital continuing to remain the preferred channel for B2B engagements and sales, digital ad spends are likely to increase by around 30% this year. Pankaj Kapoor, Growth Marketing Evangelist and CMO, Re...
广告技术 2021年4月28日,13:05
Inmobi推出了全球品牌和机构的游戏广告亚博娱乐app应用
Inmobi推出了全球品牌和机构的游戏广告亚博娱乐app应用
Digital consumption has seen a huge boost majorly accelerated by Covid-19 induced lockdowns. So, InMobi has launched a new advertising format for digital advertisers. InMobi today announced the launch of in-game advertising on InMobi Exchange. The launch of this in-...
广告技术 2021年4月14日,09:01
Amazon Prime Music launches podcasts in India 2 years after Gaana and Spotify; here's why it is still confident about its timing
Amazon Prime Music launches podcasts in India 2 years after Gaana and Spotify; here's why it is still confident about its timing
正如亚马逊PRIME音乐宣布在印度推出其播客,我们与萨哈斯马尔豪拉,县长,亚马逊Prime音乐,印度。他与我们分享他的游戏计划,以击败竞争对手,他希望在播客中看到的趋势......
广告技术 12 Apr 2021, 15:37
在其第一周年纪念日,Mitron升级其应用程序,为其创建者开辟货币化机会,并添加新的视频编辑工具
在其第一周年纪念日,Mitron升级其应用程序,为其创建者开辟货币化机会,并添加新的视频编辑工具
The app has crossed the 50+ million downloads mark on Google Playstore. It has now introduced advanced video editing tools for the creators.Mitron completes its one year anniversary today. In a span of one year, Mitron TV has witnessed ove...
广告技术 08 Apr 2021, 12:00
MX Takatak,Moj和Josh是上一季度印度最多下载的应用程序:传感器塔
MX Takatak,Moj和Josh是上一季度印度最多下载的应用程序:传感器塔
Sensor Tower's data revealed MX TakaTak, Moj and Josh were the most downloaded apps in India between January and March. MX TakaTak, Moj and Josh saw 84.5 million, 71.1 million and 62.5 million downloads respectively.Made-in-India short vid...